SaaSification by Luigi Mallardo

#21 GTM Growing Pains, AI Subscriptions, and the Next SaaS Transformation

#20 Implications of new AI pricing frameworks. Therapy for Enterprise SaaS GTM issues above 5M in ARR. Ferrari into subscriptions. Klarna bravely getting rid of SaaS vendors. And more...

#19 The rise of Fractional CRO. Private Equity into SaaS. Selling software evolving in selling agents.

#18 Cloud revenue unstoppable. Why price increase for profitable customers is not a bad idea. Era of Robot as a Service (RaaS) approaching. Guidelines for a healthy B2B go-to-market strategy. And more

#17 Is the SaaS VP Sales model wrong. Too many layoffs in Customer Success. How to price AI features. High NRR is not necessarily good. Bezos bets on Google Challenger. And more...

#16 SaaSification revamped. Expectations. What's new.

#15 Ford becoming a SaaS business. 70% of retailers will have subscriptions. Rebirth of Manufacturing thanks to “as a service”. 50% of subscription news websites are 100 years old.

#14 Growth of Direct To Consumer, Grocery as a Service and Cloud spending. Shopify 3 years behind Amazon. Everyone copying Clubhouse. Why a Sales Playbook is not a piece of paper.

#13 Data and Insights as a Service is the next triple-sized moby dick. Why Bezos chose his SaaS guy. Evolution of the gaming industry. Peloton and Ford worth the same. Nike acquisition and more ...

#12 Clubhouse is getting viral. Join us to experiment this "new thing" on Sunday.

#11 Clubhouse revolution. Ikea evolution. SaaS valuations. Why BMW and Audi cancel subscriptions.

#10 Tesla subscription. Apple challenging Peloton. Coca Cola in SaaSification mode. And more...