SaaSification by Luigi Mallardo
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#25 The Discipline of Revenue Applied to Pilots , AI's Real ROI, and Big Tech's Chess Moves
September 15th, 2025
Sep 15
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Luigi Mallardo
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#24 Escaping the GTM Leadership Trap. AI Agents, and the Rise of Agent Managers. And more...
August 1st, 2025
Aug 1
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Luigi Mallardo
#23 From BAT to AI: My CRO Journey and the New Founder Playbook
July 1st, 2025
Jul 1
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Luigi Mallardo
#22 The Woffu GTM Playbook, AI's Reshape of SaaS, and the Reality of Building Value
June 10th, 2025
Jun 10
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Luigi Mallardo
#21 GTM Growing Pains, AI Subscriptions, and the Next SaaS Transformation
March 27th, 2025
Mar 27
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Luigi Mallardo
#20 Implications of new AI pricing frameworks. Therapy for Enterprise SaaS GTM issues above 5M in ARR. Ferrari into subscriptions. Klarna…
November 12th, 2024
Nov 12, 2024
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Luigi Mallardo
#19 The rise of Fractional CRO. Private Equity into SaaS. Selling software evolving in selling agents.
April 29th, 2024 Insights, real stories and food for thought on SaaS and Customer-Centric go-to-market growth in both Tech and Traditional Industries…
Apr 29, 2024
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Luigi Mallardo
#18 Cloud revenue unstoppable. Why price increase for profitable customers is not a bad idea. Era of Robot as a Service (RaaS) approaching…
February 29th, 2024
Feb 29, 2024
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Luigi Mallardo
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SaaSification by Luigi Mallardo
Strategic GTM insights for Founders, CEOs, and Investors building AI-driven SaaS businesses. Real stories, proven frameworks, and a mindset for healthy, scalable growth.
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